New blog posts over at NextWidgets Blog

by admin on December 29, 2010

Sorry for the quiet period here on the Alensa Blog, all our blogging is happening over on NextWidgets Blog. Recently we posted about gaining some perspective on the recent Facebook storefront hype, some newly released statistics on expandable ads and some bold predictions about social commerce.

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We’ve received the video’s from Health 2.0 Paris 2010. The first one includes the panel discussion and the second is only the demo of the product.

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Feature in Internet World Business magazine

July 27, 2010

There’s a great feature thats just come out in the current print edition of Internet World Business magazine in Germany regarding our NextWidgets project and the upcoming collaboration with Publicis. Read the full article over on the NextWidgets blog.

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New articles on NextWidgets blog

July 27, 2010

A couple of new articles on the NextWidgets blog this week:
1. Advertising industry reaction to iAds - Apple this month launched a new advertising platform for iPhone and iPad which allows for interactive advertising units within applications that don’t take the user outside of the app. This is very interesting for us due to the [...]

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NextWidgets featured on TechCrunch Europe

May 15, 2010

Last Thursday we were featured on TechCrunch in connection with our presentation at Next10 conference and the announcement of our new Side-Tab Widgets. Here’s a demo page for this new product which allows any online publisher to install contextual on-site e-commerce functionality with a single embed code.
If you’re interested in the Side-Tab widgets for your [...]

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Recap of the last few weeks

May 12, 2010

A lot has been happening since the launch of NextWidgets and the last few weeks have been extraordinary. We have had the opportunity to present NextWidgets at Health 2.0 in Paris followed by The Next Web in Amsterdam and at Next10 in Berlin over the last two days. Each conference was unique and opened a [...]

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The pharmacy market in Europe

March 25, 2010

The European pharmacy market is highly specific from country to country in terms of regulations concerning the establishment and ownership of pharmacies and pharmacy chains.
Here is our short analysis which demonstrates some of the stark differences in legislation and market structure:
United Kingdom : approx. 12300 pharmacies
Over 60% are owned by large chains which include :
Alliance [...]

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Runkeeper brings some fun into running

March 22, 2010

Jogging becomes so much more fun when you can track your progress over time, see the route’s that you’ve run and generally get an handle on your performance. Runkeeper is an amazing iPhone app that lets you do just that, and their latest ‘live’ tracking features really set it apart from any other jogging software [...]

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Sleep Cycle iPhone App helps you wake-up better

March 3, 2010

How a person feels has a lot to do with how they sleep and how they wake up. We all know how traumatizing it can be when the alarm clock rings just in the middle of a sleep cycle. That’s where a niftly little application on on the iPhone called Sleep Cycle comes in. According [...]

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NextWidgets launches first transactional banners in Switzerland

March 3, 2010

Great news here in Zurich; we’ve just launched our NextWidgets transactional banners in Switzerland. These are the first ever shopping widgets to be used in Switzerland and hopefully represent the start of a move towards more performance based online marketing by brands and merchants. Read the full story on our NextWidgets blog.

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